BMW company

Автор работы: Пользователь скрыл имя, 12 Декабря 2013 в 14:08, контрольная работа

Краткое описание

is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the MINI brand, and is the parent company of Rolls-Royce Motor Cars. Chairman of the company today is Norbert Reithofer, as chief designer - Adrian van Hoydonk. The head office is situated in Munich. Major production facilities are concentrated in Germany (Dingolfing, Regensburg, Leipzig, Munich) and USA (Spartanburg). Also, cars are going to factories in Thailand, Malaysia, India, Egypt, South Africa, Vietnam. In Russia, BMW cars assembled in Kaliningrad (Avtotor).

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BMW company

 

 

 

 

BMW 

 

  • is a German automobile, motorcycle and engine manufacturing company founded in 1916 
  • . It also owns and produces the MINI brand, and is the parent company of Rolls-Royce Motor Cars
  • Chairman of the company today is Norbert Reithofer, as chief designer - Adrian van Hoydonk

 

 

 

 

  • The head office is situated in  Munich 
  • Major production facilities are concentrated in Germany (Dingolfing, Regensburg, Leipzig, Munich) and USA (Spartanburg)
  • Also, cars are going to factories in Thailand, Malaysia, India, Egypt, South Africa, Vietnam. In Russia, BMW cars assembled in Kaliningrad (Avtotor)
  • We have seven Overseas subsidiaries:
  • South Africa, United States, India, China, Canada, Austria, Egypt.

 

 

 

 

Report

 

  • Total staff - 100 041 people 
  • The company BMW in 2008, released 1,203,482 vehicles
  • Revenues for 2008 amounted to 53.2 billion euros, net profit - 330 million euros

 

 

 

 

Information

 

  • The company is a charter member of the U.S. Environmental Protection Agency's (EPA) National Environmental Achievement Track, which recognizes companies for their environmental stewardship and performance 

 

 

 

 

Advertisement 

 

  • We try to use different methods to advertise our products. For example: magazine, TV, billboards, website.

 

 

 

 

Motto

 

  • «The Ultimate Driving Machine» 
  • «Sheer Driving Pleasure».

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